Answer: Based on your description it is probably a bromeliad. The pink bract should stay good looking for months on end. These plants are fairly easy to care for. They do well in bright indirect light and should have a small amount of water kept in the center "cup" at the base of the foliage. They also like a humid atmosphere. Water occasionally and use a water soluble houseplant fertilizer at about half the dilute strength about once a month, adding a little to the cup. The roots are mainly for anchoring the plant, watering the medium will help humidify the area around the plant. Pups or baby plants should develop around the perimeter and will eventually replace the center.
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