When I was young/er, people for religious reasons found suicide to be something they would not do no matter how miserable they were.
There were some suicides up here and when spoken about outside of earshot of family members, those who committed it were not spoken of highly as poor, poor so and so, to the point, they were condemned as cowards and fools.
Many drank them selves into a early grave but burning in hell back then had a big impact on no suicide.
Now with TV and movies glorifying how WONDERFUL and OK it is to commit suicide, growing numbers of it are not surprising.
One study spoke of isolation, now I speak of Minn. so this would not apply to the SouthWest, but when I was young there were literally many corner bars, (beer joints up here)j, or country stores , where those out in the country would go to piss, moan and look for company outside of the same old, same old at home.
The same for country churches.
Those are gone now for decades already; no place for farmers to go outside of town which even in Minn. can be ten, twenty, forty , fifty plus miles away.
No Henry's Corners to bs about good , bad or other wise any more.
At the same time back then if the Sheriff, or even Highway Patrol found a farmer driving while intoxicated they were 3 out of 4 times told to go , escorted or simply taken home while being told if found on the road again they were going to jail, not automatically arrested and taken to jail.
I can remember there would be bottles of ponies sitting on the bar for the old timers who liked their beer warm and often they would be sitting at the end of the bar chatting away in their old country language.
It was like this at least through the eighties.