When I lecture to organizations, I always have a "Question and Answer" session at the end. Always, and I do mean always, someone asks: "My orchid (usually one bought at a big-box store such as Lowe's or Home Depot) was in bloom when I purchased it and it has never bloomed again," or "My orchid was in bloom when I purchased it and within six months, it was dead." "What did I do wrong?"