Your lovely plant is probably
Scarlet Star (Guzmania lingulata) which has bracts in colors of red, orange, pink or yellow. Sadly, the fading color of the flower bracts is because the "mother" plant is dying which is common for many Bromeliads. The pups can be removed from the mother plant and potted up individually to continue the cycle, they will get to blooming stage, produce pups and die.
https://en.wikipedia.org/wiki/...
Green Circle Growers:
http://www.greencirclegrowers.... shows a plant listed as Common Name: Bromeliad which is correct but Genus: Bromeliad is incorrect. The correct listing should read:
Common Name: Bromeliad
Family: Bromeliaceae
Genus: Guzmania
