How much do you really know about American lawn and garden consumers and what they think? National Gardening Association is pleased to announce a new edition of our original consumer market research study, What Gardeners Think. This unique report reveals important information about the types of gardeners in America, their attitudes, and what motivates them. Our original study provides detailed, factual data that will help leaders in the lawn and garden market make strategic marketing decisions. Our updated survey includes the following topics:
A representative sample of more than 2,500 households was surveyed by Harris Interactive to obtain the data in this 192-page report, which includes complete tables for each survey question broken down by region of the country, gender, generation, age, marital status, education, household size, presence of children, and employment status.
For questions, contact NGA's Research Director, Bruce Butterfield, at 800-538-7476, ext. 113 or e-mail: [email protected].
To order a copy online, click here.