I'm about to purchase another rose from Heirloom Roses website as they're having another sale!

My thing is some of their rose varieties have the tag of 'pollinator friendly'. What is this about exactly? I thought all roses are pollinator friendly but also roses can self pollinate themselves. I'd definitely like a variety for the bees to have some good fun with, but should I only go with a rose variety on the website then that say pollinator friendly?

Here are a couple I've been looking at. Only one of them says pollinator friendly. The first one, Douglas Gandy, is pollinator friendly. I really want Matchless Mother, but that one doesn't say pollinator friendly.
https://heirloomroses.com/prod...
https://heirloomroses.com/prod...
https://heirloomroses.com/prod...

My first thought was because of petal count. Douglas Gandy is a semi double so I would think the bees could access everything easier. Matchless Mother shows it being pretty full so my thought would be it's harder for the bees to get inside the petals. But I'm not 100% that that's the reason or one of the reasons.

Bingo! "Pollinator Friendly" means the petals don't cover the stamen, so the blooms aren't overly double. They may be "double" but they aren't Austin-esque double. Remember, also, "pollinator friendly" also likely means the rose is going to make hips, fruit and seeds, so you may be required to do a bit more dead heading to keep them flowering and "tidy". So, a pollinator friendly flower is one whose stamen and anthers are exposed so bees can access them. If you swoon over the romantic, "Victorian" style blooms of so many Austins and other breeders' similar efforts, you may not enjoy pollinator friendly types as much as you hope.

@roseseek thank you!! Ok gotcha. So it sounds like my best bet is to get the Douglas Gandy one. I'm really trying to stick with pollinator only flowers with my little potted flower garden. Funny because I didn't realize my Dublin Bay rose was already a pollinator friendly one, but makes sense since I can see the stamen easily. Large-Flowered Climbing Rose (Rosa 'Dublin Bay')

Right. Polinator friendly roses are roses where the pollin is not hidden in a massive amounts of petals. Hybrid musk roses, many landscape roses, and more open roses are considered pollinator friendly because they allow the bees or flies to just fly in, take pollin and get going. They do not need to be single petal roses, they just need to open so that the pollin is attainable, as this photo of a friendly bug and rose show. (No ID Hybred Perpetual rose).