bevinflorida,
This is a beautiful specimen plant. I really like the shape of it in the 3rd photo (upright) in bloom.
Definitely would need pruning to try and get it back to that shape. When the branches become so long the plant cannot support the weight and they fall. This can be a natural habit, but continual pruning will give it a more rigid and strong frame work to support.
Carters queary as to where you reside for temperatures and continued growth are very valid. If you find that this plant continues to grow, putting on "New" branch growth, then pruning now will not harm it. It is always best to prune when in active growth. "Active Growth" means branch growth, not just holding it's leaves all year long.
It would need a hard pruning the first time and lighter on subsequent ones. My hope if it where mine would be that the main branches will raise up once some of the growth is removed. They are so resilient and pruning does not harm them.
Let us know your thoughts in regard to your usual growing season.
I am sure you will manage to get it back to your liking in time.
Rick