This is National Communicate with Your Kids Day. The Rose of the Day is Baby Talk.
The roses of the Swim/Weeks "Talk" series are difficult to find now, but they were wildly popular in the beginning of the 1980s. Baby Talk and Pillow Talk were among the first roses I bought for my new garden when I moved here in 1984. I bought Fancy Talk a few years later. They're small floribundas that are quite vigorous and floriferous when they're grafted, but spindly and temperamental when they're grown on their own roots. I once had several of each, but the gophers eventually gobbled all but one of each. When I tried to replace the dead ones with own-root plants from a few nurseries, the results were always disastrous.