Drosanthemum floribundum 'Floribunda Purple'
Yes I thought that was very close too Lynn. The petals don't quite look the same though, they look a little longer and more narrow.
http://www.flickr.com/photos/b...
The first two plants as identified by Robert look to be fairly new in the market, if we could check out the growers or online suppliers of these for Drosanthemum we might find it.