Poinsettias are very popular here in their native land, Mexico. I've driven along roads on the west coast of Mexico in winter and the poinsettias were tall enough to arch over the road covering it with a beautiful red light. They are called Noche Buena here, which means Christmas Eve. I need to get one from the many roadside stalls for my front hall, it does give such a festive look. I've heard the story of the children carrying them to the Christmas eve manger as well, it is a beautiful story.