Well, I'm willing to wait and see what comes of these seedlings! The echinacea seedling pictures in the database do look similar to what I have. I certainly wouldn't mind some more echinacea plants. I only have a White Swan and it seems to get smaller and smaller every year.
The leaves and stems are indeed fuzzy. In pictures the leaves do look pretty shiny, but I think it's just a sheen given off the fuzz.